My girlfriend and I were invited to the private opening of Forever 21 yesterday, a day before the much-hyped store opens its doors to the public. If our early visit was any indication, the folks who went today for the inauguration are in a for a crazy time. Despite the exclusive nature of the event, the whole store was in a frenzy with loads of women (and a handful of men) grabbing clothes from the racks and filling the countless fitting rooms to the brim.
A lot of celebrities showed up for the event eager to shop too, but in the end, there were really no distinctions or special treatments. Everybody was there to browse through the goods and fall in the long lines, uncaring with the time and giddy with their bargains in hand. Yes, all this chaos was well-warranted, as my girlfriend said that the prices were knockout considering the quality of the great pieces. A great showing for the store thus far, and an early warning for all competing brands everywhere. The original Forever 21's here y'all, and it's here to stay.